Media Training for
Hitting Your Mark.
Every Time.
Well-chosen words can help a business, but ill-chosen ones can have serious negative consequences. With the opportunity to present your views through the media comes the onus of using that “bully pulpit” responsibly.
Being ill-prepared and “winging” an interview is a recipe for disaster. The absence of a prepared spokesperson can be extremely damaging to a
company. Customers and other key audiences must be informed. They look for an authority figure to be an informative, calming voice.
Being interviewed for a news story can be intimidating. But the team at Leff & Associates knows the secrets to being prepared, confident and credible.
Our training focuses on three areas.
